Erdem Pre-Fall 2025 marks the brand’s first artist collaboration, with British contemporary painter Kaye Donachie. Overprinting and hand-embroidery bring to life hand-drawn motifs by Donachie while drapes reference the peeling edges of a canvas, giving a raw aesthetic.
The classic Bloom bag appears in new on-trend colours – teal, wine, dark grey – and is also reworked into a new silhouette.
Photography is by Ruby Pluhar, with images provided by Erdem.
Collection
- Brand: Erdem
- Season: Pre-Fall 2025
- By: Erdem Moralıoğlu
- Type: Womenswear
- Location: London
Media
- Photo Credit: Ruby Pluhar | Courtesy of Erdem
- Video Credit: Courtesy of Erdem
Content Available
- Collection
- Details
- Video
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Erdem Pre-Fall 2025 Video
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Erdem Pre-Fall 2025 Collection
Click to view full screen. Image count: 43
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Erdem Pre-Fall 2025 Details
Click to view full screen. Image count: 19
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London College of Fashion alumna (PGCert Fashion Buying & Merchandising). 15 years in fashion across styling, buying & merchandising, trend forecasting, e-commerce, and marketing. Includes roles at Vivienne Westwood and multi-brand retail stocking 50+ brands including Adidas, Nike, and Puma.


























