For the BASICKS Fall 2025 collection, Masanori Morikawa continues to push the boundaries of what streetwear – and fashion in general – can be. This latest collection doesn’t just reference sportswear, it takes it apart, reworks it, and throws it back together in ways that feel chaotic, experimental, and deliberately wrong. Styled by Shohei Kashima and photographed by Shun Mizuno, the show took place in a stark, urban setting – a fitting backdrop for a collection of awkard extremes.
The show opened with a series of all-black looks that played with texture, structure, and negative space. A mini skirt made entirely of stacked bels was a standout. Although monochromatic, these looks weren’t minimal. Different textures came together – sheer tights, leather panties, velvet trousers, oversized frames – the mood here was a little bit dystopian.
As the collection progressed, the styling became bolder and more chaotic. One model wore a shirt fastened to the front of her body, while another had a pair of jeans with their waistband pooling at her thighs – were they a wardrobe malfunction or a pair of over-the-knee boots? The intentional disarray continued with sheer tights being pulled over shoes and socks, and jeans being worn back to front.
Throughout the show, familiar sportswear elements emerged, but always with a twist: a track jacket worn with a ruffled maxi skirt, a baseball cap with a crisp, white shirt. Casual and dressy came together in ways that challenged any traditional ideas of coherence.
Perhaps the most striking theme was how Masanori Morikawa plays with the idea of clothing malfunction as fashion language: the aforementioned jeans turned backwards, waistbands sagging dramatically, a baseball t-shirt pulled into a dress but with its buttons on the back. There is a quiet rebellion in getting dressed wrong on purpose. Adding a subversive, almost fetishistic edge, some models had their faces entirely covered, with only tiny pinholes to see through.
Brand collaborations were woven throughout BASICKS Fall 2025 – the Reebok logo appeared in the final part of the collection, eyewear was provided by Ayame, while caps were by New Era.
Toward the end of the show, the sports references became more literal – baseball-style jerseys, cropped football kits, and Formula 1 references. The BASICKS logo was reworked in the style of the Pirelli logo and placed on a top with vertical stripes – a nod to the Inter Milan football kit. With so many different sports coming down the runway one after another, it almost felt like Masanori Morikawa wanted to poke fun at how obsessed fashion has become with sports (and merch), while still producing pieces people would absolutely want to wear.
The finale brought all of this to a head: a massive white ruffled gown, almost bridal in scale, emblazoned with the Reebok vector logo. It was dramatic, a little absurd, and somehow the perfect ending. It summed up the collection’s central theme – the collision of sport, performance, and fashion fantasy. Where most designers might close a show with a refined, aspirational piece, Masanori Morikawa instead gave us something that felt like a wink and a challenge: What if sportswear was the main event?
BASICKS Fall 2025 features ideas that will absolutely influence what’s next: layering that’s intentionally awkward, sportswear that’s styled against type, and branding that’s used not for clarity, but as a tool for irony. This collection is less about designing clothes for a wardrobe, and more about designing questions. What is functionality, really? What does it mean when fashion looks “wrong”? Can streetwear still surprise us?
With Shohei Kashima’s subversive styling and smart collaborations from Reebok, New Era, and Ayame, this season proves that Morikawa isn’t just participating in the conversation around contemporary fashion – he’s instigating it. And we’re all better off for it.
The BASICKS Fall 2025 collection was presented at Tokyo Fashion Week on March 20th, 2025. Photography by Shun Mizuno, images provided by BASICKS.
Collection
- Brand: BASICKS
- Season: Fall 2025
- By: Masanori Morikawa
- Type: Menswear, Womenswear
- Event: Tokyo Fashion Week
- Date: March 20, 2025
Media
- Photo Credit: Photo Credit: Shun Mizuno | Courtesy of BASICKS
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BASICKS Fall 2025 Collection
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London College of Fashion alumna (PGCert Fashion Buying & Merchandising). 15 years in fashion across styling, buying & merchandising, trend forecasting, e-commerce, and marketing. Includes roles at Vivienne Westwood and multi-brand retail stocking 50+ brands including Adidas, Nike, and Puma.














